AI Overviews are gaining popularity and impacting SEO campaigns. Learn how to research and track your AI Overview visibility with Semrush’ SEO Toolkit.

Discover how Semrush tools can help you research, execute, and track local SEO across multiple locations.

Unlock hidden traffic by winning SERP features like Featured Snippets and AI Overviews. Find and claim these easy wins using Semrush—no new content needed.

Learn how to run a reverse image search on mobile or desktop. And which tools offer the best results.

An href link uses an tag and href attribute to create a clickable hyperlink. Here’s how to code your own.

Learn what a URL is, how it‘s structured, the different types, and best practices for creating them.

Use these blog ideas to inspire your next post and find out how to generate more ideas for your site.

Explore the top artificial intelligence statistics of 2025 to learn how AI is evolving and influencing industries.

A brand persona is the personification of your brand‘s identity. Follow these 8 steps & template to build one.

Find the best search engines to use other than Google, including privacy-focused and AI-powered options.

Learn how to use Google Search Console & Google Analytics to find your keywords and study performance.

A SWOT analysis identifies your strengths, weaknesses, opportunities, and threats to guide decision-making.

Learn what click-through rate (CTR) is, how to calculate it, and tips to boost it across ads, email, and search.

Uncover the top 5 AI challenges in marketing and learn how to solve them with better strategy, stronger tools, and aligned team execution.

Master article writing with this step-by-step guide for beginners. Learn how to write articles that get results.

AI visibility is how often your brand is mentioned by tools like ChatGPT, Gemini, and Perplexity. Learn how to track and grow your LLM presence with our expert-backed guide.

A markup language is a system for defining the structure, presentation, or purpose of text within a document.

AI isn’t killing creativity, but redefining it. When AI acts as a co-creator, it‘s how we can stay creative when our timelines are shrinking and our teams are overwhelmed.

With rising acquisition costs, stricter privacy laws, and AI-driven black boxes reshaping attribution, the traditional ad-only model no longer holds. Here‘s how to build a strategic balance of organic and paid marketing

While many CMOs and growth leaders chase traffic and rankings, these lagging indicators tell you little about the real-time impact of your strategy. Instead enterprises must shift toward leading indicators as these metrics predict future SEO success.